Irwin Gotlieb CES 2012 Floor Tour

Jan 11

A few people took to Twitter on Tuesday and posted pictures of Irwin giving a floor tour at CES 2012 in Las Vegas:

Photo by Chris Copeland

Photo by Adrian Parker

Photo by Hannah Kim

Courtesy of Hannah Kim’s Tumblr

 

 

 

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Irwin Gotlieb Discusses India with exchange4media

Jan 04

Irwin spoke with exchange4media last month about India, talent and leadership. Check out the two videos here: Irwin Gotlieb Videos

 

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Irwin Gotlieb Interviewed at What’s Next Conference

Oct 24

Kathleen Ruane, Executive Director at DiGennaro Communications, interviewed GroupM Global CEO Irwin Gotlieb at the What’s Next Conference in New York City.

Here is an excerpt from the interview’s transcript. You can watch the whole interview on the Irwin Gotlieb Videos page.

Kathleen Ruane:  I’m here with Irwin Gotlieb, of GroupM, at the What’s Next Conference. Irwin, can you just give us some idea of what clients need to be looking out for?

Irwin Gotlieb:  Well, the one thing you always have to bear in mind is whatever the shiny object is today; it may not be around in the future. So, let’s go back. For example, in 1992, if we were having this conversation then, we’d probably be talking about CompuServe and I wonder how many people under 30 even remember that that company existed. If we were having the conversation in ’95 it probably would have been about Prodigy, in ’98 it would have been about AOL. In 2001, it probably would have been Jeeves and then of course Google came along in 2003 as a dominant developing force. The underlying constant here is that whatever the giant is for the day, its day too will come, and it will be replaced.

GroupM's What's Next Conference - Innovation

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Irwin Gotlieb Closes Out GroupM’s What’s Next Event

Oct 14

GroupM’s What’s Next was held this week in New York City.  Irwin Gotlieb was on the panel for the final session: “What’s Next and How to Get There” – he was joined on the panel with Rob Norman, CEO, GroupM N.A.; and Phil Cowdell, Chairman, Mindshare N.A.

Irwin Gotlieb Quotes from the event (Courtesy of Chris Copeland, CEO of GroupM Search – Follow him on Twitter: @SearchBoss & also, MediaPost):

“We need to be ever watchful for the next impactful shiny object.”

Focus on social interaction with your customers.  Irwin on Starbucks’ Facebook: “How much can you talk about coffee?” … “If you don’t put interesting content on the page, nobody will look at it.”

What advertisers should do next: “…think less about physical channels and more about emotional channels and all the data around them and the content that can be created around them”

Pics of Irwin from the event:

Pictures courtesy of GroupM Search

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Irwin Gotlieb – An Introduction

Sep 18

Irwin Gotlieb:

Irwin Gotlieb - GroupM Global CEO

Irwin Gotlieb

In September of 1999, Irwin Gotlieb joined Mindshare Worldwide as Chairman and CEO, and in April of 2003 he moved into his current role as Global Chief Executive Officer of GroupM

 

Prior to WPP he was President and CEO of MediaVest Worldwide. He is a 3 time Adweek/Mediaweek All Star, including a President’s Award in 1997. In October 2006, he became the first advertising / media agency executive to be inducted into the Broadcast & Cable Hall of Fame.

You can find Irwin Gotlieb on all of the major social networking sites:  Twitter, Facebook, LinkedIn, Flickr, Google+, YouTube – see the social buttons on the right sidebar.  Connect with Irwin today!

 

Disclaimer:

The opinions expressed on this blog are my own and do not necessarily reflect the views of my employer. The posts on this blog are provided ‘as is’ with no warranties and confer no rights. This blog is not owned or operated by Irwin Gotlieb. Irwin Gotlieb is not affiliated with this blog. For official information on Irwin Gotlieb, please see his bio page: GroupM’s Bio of Irwin Gotlieb

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